Our Team

  • Catherine Maloy

    Founder & Chief Executive Officer


    Catherine Maloy is a proud mother of two kids—a son and daughter. When her daughter was a toddler, she loved Christmas trees because they made her “feel happy.” However, she could not pronounce “Christmas tree,” instead calling it a “Cocotree!” Cocotree Kids was born out of wanting to make others feel happy too.

    Catherine is passionate about the well-being of the whole child. She believes that kids are at their best when they feel confident and comfortable in their own skin. She founded Cocotree Kids on the premise that all kids deserve the dignity and self-respect of feeling clean and supported with proper undergarments.

    Catherine spent 14 years at Deloitte in Consulting and Human Resources roles, and holds a BA in Economics and Spanish from Connecticut College.

    catherine@cocotreekids.org

  • Chief Operating Officer


    Leah Botchford has spent her career improving the operations at large companies, including her time spent at Deloitte Consulting's Supply Chain and Manufacturing group, and most recently at Liberty Mutual as an operational analytics executive.

    Leah holds a BS in Mathematics from Tufts University and an MBA with a focus in Operations Management from The University of Michigan and Tauber Institute for Global Operations.

    leah@cocotreekids.org

  • Chief Marketing Officer


    Laura Hahn has always loved kids and had a desire to help others. She started a socially conscious diaper bag company with a friend shortly after having her first child, where each purchase provided life-saving vaccinations to underserved children. She has always had an eye for design, and opportunities to create websites and social media for friends and family seemed to naturally fall in her lap. Her involvement with Cocotree Kids provides the opportunity to use all the skills she has developed in both her personal and professional life.

    Laura has worn many hats, but she has a background in marketing in the music, fashion, food, and tech industries. She holds a BA in Philosophy from Wellesley College, and an MA in Music Business from New York University.

    laura@cocotreekids.org

  • Partnership Coordinator


    Anne Conley loves working with children and has done so most of her adult life. She received her Masters Degree in Speech-Language Pathology from MGH Institute of Health Professions and worked with children in the Belmont Public schools before having children of her own.

    In addition to her work with Cocotree Kids, Anne works in the Natick Public Schools as an Interventionist. She is passionate about helping children reach their potential not only in academics, but in all areas of life. She loves staying active with her family, exploring nearby trails and biking. Her favorite place is the beach and she tries to get there as much as she can during the summer months.

    anne@cocotreekids.org

  • Events & Community Outreach Manager


    Renee Lee has a background in hospitality and a knack for planning events. She has a BS from the Isenberg School of Management at UMASS Amherst and completed the Professional Pastry Program at the Cambridge School of Culinary Arts. She spent most of her career in the restaurant industry training management teams for Back Bay Restaurant Group of Boston, and has worked for various well-known chefs while gaining extensive experience in event sales. Additionally, she has planned and executed countless events from corporate conferences to weddings.

    As a mom of three, Renee has always prioritized giving back to her community, especially when it involves kids. Upon learning about Cocotree Kids, she was immediately drawn to the cause and knew she could help make an impact.

    renee@cocotreekids.org

  • Community Relations Coordinator


    Sarah Mitchell is a proud resident of Wellesley and a dedicated mother of two. As a wife and mother, she embodies the values of family and community.

    Beginning her career in early education as a preschool teacher, nurturing young minds with dedication and compassion, Sarah transitioned into caring for dental health as a hygienist. Entrepreneurship called her next, and she successfully ran her own small marketing firm, showcasing her business acumen and leadership skills.

    Sarah loves to host events and has a knack for bringing community members together. She is an active volunteer for the PTO and local women’s groups, and deepens community relationships through her work with Cocotree Kids. The latter particularly resonates with her due to its focus on children and their needs. Her commitment to these causes reflects her passion for community service and advocacy for the welfare of children.

  • Board Member & Treasurer


    Cianna Winnick thrives on helping people and improving situations. As a small business CFO at Keane Management Accountants, she assists more than 50 companies in achieving financial clarity so they can operate efficiently and profit immensely. She is thrilled to join the board of Cocotree Kids as she adores grassroots efforts and organizations who offer direct impact.

    As a mother of two kids, she is sensitive to the idea that not all children are able to have their basic needs met. Cocotree Kids is a non-profit that all ages can understand and get behind, and she wants to be part of the team to solve this need and better children’s futures.

  • Board Member


    Frann Bilus brings more than 20 years of extensive business, consulting, and real estate experience to the board. Frann’s deeply analytical and thoughtful approach makes her an invaluable asset to clients as they navigate the sell and buy side of real estate. She has her own consulting firm, Bilus & Associates, and served as Global Vice President for the Cambridge-based strategic business intelligence firm Fuld + Company.

    Frann holds a BA degree from the University of Pennsylvania and an MBA in Marketing from New York University’s Stern School of Business. Her professional affiliations include the Greater Boston Real Estate Board, the National Association of Realtors®, and the Massachusetts Association of Realtors®. She is an Accredited Buyer’s Representative (ABR®), Realtor® and is a licensed Real Estate Broker.

  • Board Member


    Matthew Clark is a seasoned retail professional who recently retired from a 43-year career in the industry with a wealth of experience and expertise in various aspects of merchandising, merchandise planning, allocation, forecasting, replenishment, operations, systems development, and implementation. Matthew is a results-driven professional who has made significant contributions to the success of the companies he has worked for.

    Most recently, Matthew served as the Vice President of Planning, Allocation and Replenishment at DXL Group, a $540 million retailer of men’s big and tall clothing. In this role, he was responsible for developing financial plans for the merchandising team that would deliver the sales, gross margin, and profit needed to make the operating plan for the company. He also worked with a team of over 80 people, half of whom reported up through him, to build consensus and collaborate on the company’s strategy and execution.

    Matthew is a graduate of Lafayette College with an AB degree in Anthropology and Sociology. Philanthropically, Matthew has been a team captain for the North Shore Cancer Walk, has been a passionate supporter of St. Jude’s Children’s Hospital over the last 15 years and recently fell in love with the Cocotree Kids mission while attending a fundraiser for the charity. Matt hopes to lend his experience and expertise to the operations team in their pursuit of acquiring and managing inventory to drive their charitable endeavors.

  • Board Member


    Lorraine (Lo) Stark focuses her practice on all areas of probate and family court litigation. She represents clients in divorce, paternity, child custody, child support, alimony, property division, removal, adoption, as well as modification and contempt matters. Lo also assists clients in pre-marital planning, including pre-nuptial and post-nuptial agreements. Her fiduciary litigation practice includes guardianships and conservatorships, will contests and representation for trustees, executors and beneficiaries.

    For more than a decade, Lo has been a tireless, deeply committed and effective advocate for her clients and consistently secures favorable results for them. Her successes involve securing disproportionate divisions of marital estates, invalidating will and trust documents when the circumstances warranted, and ensuring unemancipated minors end up with the protective parent in custody battles. Lo’s ability to relate to her clients, irrespective of their backgrounds and experiences, makes her a fierce champion of her clients in an often stressful and emotionally charged process.

    Prior to joining Casner & Edwards, Lorraine was a partner in the Private Client Group at Burns & Levinson LLP in Boston.

  • Advisory Board Member


    Dan Sirk is a marketing executive who has built brands, demand and pipeline for 25 years. As an accomplished go-to-market strategist, his creativity, customer focus and data-orientation consistently deliver scalable plans that drive exponential growth. Dan is passionate about creating positive, politics-free environments and takes an honest and empathetic approach to aligning teams.

    Dan currently runs his own marketing firm, Go2Marketing Consulting, where he builds and repairs business-to-business (B2B) marketing machines. This role continues his efforts with B2B software and technology start-ups, where he was the Chief Marketing Officer at multiple global organizations. Earlier in his career, Dan was a marketing leader at boutique digital and branding agencies and at Bose Corporation.

    Dan attended Washington University’s Olin School of Business in St. Louis where he majored in marketing and psychology. He was inspired to support Cocotree Kids by his son, who engaged with the organization through the Youth in Philanthropy program.

  • Advisory Board Member


    Andrea Martinez Frey brings more than 16 years of experience in the social impact space working for organizations like The Boston Foundation, New Profit Inc., and Citizens. In her previous position, Andrea served as the Director of Corporate Social Responsibility & Philanthropy at CVS Health overseeing corporate and foundation giving for the Eastern half of the United States. She is a passionate leader, well versed in driving successful large-scale initiatives and utilizing a collaborative approach to building and supporting innovative programs. Currently, Andrea is the Director of Strategic Community Partnerships and Engagement for Citizens where she leads the enterprise strategy, development and ongoing oversight of strategic community programs, partnerships and colleague engagement.

    Andrea holds a Bachelor’s degree in Political Science from the University of Connecticut, a Master of Public Health degree from Florida State University and a certificate in Nonprofit Management and Leadership from Boston University. In addition to serving as an Advisory Board member to Cocotree Kids, she’s also a Regional Advisory Board member of One Love Foundation and volunteers as a Recruitment Specialist for Kappa Kappa Gamma. Andrea lives in Wrentham, MA with her husband, Kelly, her two children, Sadie and Deacon, and their two English Bulldogs, Cookies and Biscuits.

  • Advisory Board Member


    Amy Riemer is principal and founder of Riemer Communications. She draws on more than 30 years of experience securing results for corporate and non-profit clients as well as trade show companies. Amy offers her clients a consistent record of excellence in conceptualizing and developing cost effective approaches to reinforce and enhance a corporate image and support marketing programs. Amy was previously with Reed Exhibitions, Edelman Public Relations and PAN Communications serving a client base including consumer products, technology companies, trade shows, non-profit organizations and small businesses. Amy is a graduate of Rowan University and resides in Andover, MA.

    Riemer Communications offers strategic corporate communications programs through solid media and analyst relationships. We have a proven track record of delivering results in product launches, market positioning, event planning, media placements and trade show support. Clients enjoy the team’s creative and energetic style and professionalism in working with the media and planning special events.

  • Advisory Board Member


    Julie Bostian helps life changing organizations secure philanthropic gifts and build longterm relationships with caring donors. She currently serves as AVP of Donor Relations at Brigham and Women’s Hospital, and previously led teams within development at Georgetown University and Boston College. As board president of the Association of Donor Relations Professionals, Julie worked with colleagues across the US and Canada to provide professional development opportunities to the organization’s 1,800 members. Julie earned a BA from Carleton College and MSc from the University of Edinburgh, both in English Literature.

    Julie is inspired by Cocotree Kids' mission and the passion of its team. She is also impressed by the tremendous impact it has had in a short time and believes it serves a unique and vital need in children's everyday lives. Julie enjoys reading, doting on her pets, and spending time with her family.